WE ARE ONWEAR
As Asia’s largest esports merchandise company, ONWEAR is building the leading global esports merchandise platform — redefining how fans connect with their favorite teams through jerseys, apparel, and lifestyle products. With a tech‑driven approach to design, production, and rapid distribution, ONWEAR delivers official team gear seamlessly across e‑commerce, live events, and retail channels in today’s mobile‑first economy.
Operating multi‑channel commerce in collaboration with the world’s biggest esports organizations, ONWEAR offers one of the largest collections of authentic and timely merchandise — whether shopping online or purchasing on‑site at tournaments, pop‑up shops, and flagship events.
Through ONWEAR’s innovative merchandising capabilities and integrated logistics, the company has built a powerful ecosystem of fans and partners across China, APAC, and beyond. This network continues to expand into broader esports and sports‑related ventures, including sustainability‑driven initiatives that turn fandom into real‑world environmental action.
ONWEAR’s partners include global esports powerhouses such as G2 Esports, Team Spirit, Team Vitality, FaZe Clan, Cloud9, and Xtreme Gaming, as well as major event organizers like Esports Foundation (EWC), ESL FACEIT Group, and HERO Esports.
Beyond e‑commerce, ONWEAR extends its reach through dynamic retail experiences — from tournament pop‑ups and team shops to flagship collaborations across APAC. With international operations anchored in China and Hong Kong, ONWEAR provides a truly global esports retail platform. At the core of our business is an in‑house design and manufacturing division, serving as a licensed partner to leading esports teams and event organizers. This allows fans to celebrate their passion through a diverse range of apparel and lifestyle products, created under ONWEAR’s own brand and in partnership with global licensors, blending authenticity with innovation.
ONWEAR isn’t just about merchandise — it’s about building culture. As a pioneer in global esports retail, we empower fans to show their passion while shaping a more responsible future for the industry. From China to APAC and beyond, our partnerships and community initiatives focus on inclusivity, innovation, and sustainability. Every piece of apparel is designed to carry both the energy of competition and the responsibility of progress, proving that esports can inspire not only victories on stage but positive change in the world.